We think you deserve a better deal

Hi, I'm Jeff

I've spent 20 years in real estate as a lawyer, broker, developer, and expert witness. I've seen the inside of this industry from every angle, and I know one thing for sure: most sellers are paying too much for the service they get. I started Percent One to fix that. Expert support at a better price – simple as that.

Jeff Rothbart

Founder & Managing Broker

Jeff Rothbart - Managing Broker

What we do for you

Whether you're selling or buying, here's what you can expect when you work with us.

For Sellers

Everything you'd get from a big-name brokerage, all for 1% instead of 3%.

  • Comprehensive property marketing
  • Pricing strategy based on market data
  • MLS listing and syndication
  • Assist in strategic negotiation
  • Closing coordination and guidance

For Buyers

Looking for a home? We'll be in your corner from the first showing to the closing table.

  • Customized property searches
  • Property evaluation and comparative market analysis
  • Assistance with offer preparation and strategic negotiation
  • Inspection and due diligence coordination
  • Guidance on financing options and closing process

From first conversation to closing day, we're with you the whole way — and we're always upfront about what things cost.

What drives us

1

You shouldn't have to overpay for good service

The real estate industry has changed a lot over the past 20 years — but commission rates haven't kept up. Technology makes it possible to deliver the same great service at a lower cost, and we think you should benefit from that. Our 1% fee reflects what the work actually costs to do well.

2

No surprises, ever

Selling a home is stressful enough without wondering what things cost or what happens next. We tell you exactly what to expect, show you the math up front, and build tools so you can see it all for yourself. If something changes, you'll be the first to know.

3

We're here when you need us

Got a question at 8pm on a Tuesday? Text us. Need to talk through an offer on a Sunday? We'll pick up. Real estate doesn't happen on a 9-to-5 schedule, and neither do we. Our goal is to make this whole process feel easy — because it should be.

Call us224.332.2885